Consumers have more options than ever when it comes to buying diamonds. In addition to jewelry retailers, you can shop conveniently from your computer, tablet, or smartphone. Many of the same considerations apply whether you’re buying a diamond in person or online, but GIA has a few additional tips for shopping online that will help you click the “Buy Now” button with confidence. (more…)
GIA’s 4Cs Q&A series wraps up with some bonus information on fluorescence, while passing along a few friendly words of advice. (more…)
In addition to setting standards for determining gem quality and conducting front-line research, GIA protects the gem-buying public by educating gem and jewelry professionals. In fact, GIA was founded more than 80 years ago as an educational institution to help jewelers accurately and ethically communicate gem information to the public. (more…)
Do you know how diamond color is evaluated? GIA kicks off its 4Cs Q&A series with color grading. (more…)
The legendary beauty of June’s luminescent birthstone has been celebrated for centuries. We explored the pearl’s history and lore, the various types of pearls available, and how a pearl’s value is assessed and what to look for when purchasing a pearl. Now we are going to discuss how to care for one! (more…)
June’s lustrous birthstone is celebrated around the globe for its compelling beauty. Earlier this week we discussed the source and history of the pearl. Today we’ll be diving into the various types of pearls. (more…)
The luminous pearl is June’s coveted birthstone. This enchanting treasure originating from the sea is a timeless wardrobe staple, beloved by fashion icons including Audrey Hepburn and Coco Chanel. In this four-part series, we’ll be (1) sharing the source and history of pearls, (2) exploring different pearl varieties, (3) assessing factors behind pearl value, and (4) learning about how to care for your pearls. (more…)
When buying a diamond, it is important to understand what diamond carat weight is and how the weight of a diamond is measured.
A diamond’s cut and its shape are often confused, but we’re here to help! A diamond’s shape refers to its outline when viewed face up. A diamond’s cut refers to its facet arrangement. (more…)
Last week, we gave a broad overview of the 4Cs. Today, we discuss how to evaluate diamond color. Did you know most diamonds are not truly colorless and contain subtle hints of yellow or brown? (more…)