When browsing for jewelry, one might be captivated by the glimmer of a diamond’s sparkle, and assume that most diamonds are colorless.  And while it’s true that certain  diamonds have colors so blindingly brilliant that they take on beautiful hues of the rainbow, truly colorless diamonds are actually quite rare.

Diamond colors usually range from nearly colorless, to light yellow to brown, and generally speaking, the differences in color can be subtle. However, those subtleties can cause a dramatic variation in price. Learn more about Diamond Color with this short 1-minute video clip from GIA.



Remember, the value of a diamond is determined only after considering all of the 4Cs of diamond quality, so a colorless diamond may not be the ‘best color’ for you. Learn about the next C, Diamond Clarity.